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Teardowns

Real product sites, scored on clarity, design, speed, copy and conversion — with the fixes I'd make.

Notewise

notewise.example · Nov 5, 2026

6.8

Teardown: Notewise's landing page buries its best feature

A gorgeous hero that says nothing. Here's how we'd rebuild it to convert.

Stackline

stackline.example · Nov 2, 2026

8.6

Teardown: Stackline's docs are a sales machine

Why this developer tool's documentation outconverts its homepage.

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